Online marketing consists of marketing efforts to sell something online whether local or global. You make some effort to sell something locally and design any marketing plan specifically to draw local traffic to your business — online and offline so have to make a quick list of what you need to do in order to attract local customers.
Localizing your small business’s online marketing efforts is a matter of making sure that all of the information you have online clearly states not only where you’re located, but also shows that you’re a local.
Online local marketing isn’t really all that different from any other kind of online marketing. The difference is that you’re focusing your efforts on local traffic, local customers, and local connections. Please check the below infographic –